The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency.
– Bill Gates
The founder of SweetProcess founded an idea to automate those annoying, repetitive, day-to-day operational tasks.
The idea plays on the underlying importance of finding a system, or process that can be “copied” and “pasted” for each task.
This article talks about the benefits, and implementations needed to systemize your operations.
There are also so many applications that can link to each other to create a seamless business operation. For example, Invoicely allows for easy invoice management. Zapier, is really really cool. It connects over 500 applications to easily automate workflow. You create Zaps that link popular apps for example TypeForm to Google Sheet integrations… the possibilities are endless.
This can all be linked to a point of sale (POS) or point of purchase (POP) which is the time and place where a retail transaction is completed. It is the point at which a customer makes a payment to the merchant in exchange for goods or after provision of a service. AND companies like Square have this to a science. All you need a smartphone!
Marketing Automation continues to change the game. The most prominent being Marketo, that allows for a dashboard of apps from email remarking to landing page optimization. Read this Forbes article about the best software to use!